Customer Journey Database Developer

Customer Journey Database Developer

Grapevine, TX

Job Duties and Responsibilities:

  • Create and manage data sources;
  • Integrate with APIs;
  • Contribute to the ongoing development of the data warehouse ecosystem, specifically tailored for journey-based marketing;
  • Work closely with stakeholders on the data demand side (analysts);
  • Work closely with stakeholders on the execution side (domain experts on source systems of the data);
  • Use knowledge of journey marketing practices and systems to help develop algorithms that drive strategy;
  • Build logic to support scalable journeys in automated platforms using Node Red; and
  • Mentor junior developers in developer best practices (creating highly reusable code modules, unit testing, deployments, etc).

Minimum Education/Experience Requirements:

  • Master’s degree in Computer and Systems Engineering, Computer Engineering, Computer Science, or an Engineering discipline
  • 4 years of experience in EACH of the following:
    • Database development;
    • Experience in the position of Software Developer;
    • Working with relational and columnar data stores for generating Tableau data sources;
    • Developing journeys in Node Red;
    • Python, PowerShell, or C#;
    • DB Administration or SQL Server databases;
    • Using RedShift or PostgreSQL;
    • SQL;
    • Using CS fundamentals and problem-solving skills;
    • Using software engineering skills;
    • Communicating effectively with stakeholders to define requirements;
    • Using data driven approaches;
    • Managing large data sets;
    • Identifying and resolving performance issues;
    • Extracting, transforming, and loading data; and
    • Translating marketing business requests into database design.
  • 2 years of experience in EACH of the following:
    • Creating APIs in Hubspot, SDFC, or Marketo; and
    • Developing algorithms for journey marketing behavior modeling.
  • Work from home available. Must reside within 3 hour commuting distance from employer’s office in Grapevine, TX.
  • Experience may be gained concurrently.

How to Apply:

To apply, all interested applicants must send current resume to careers5@ascend-marketing.com.

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Business Intelligence Engineer

Business Intelligence Engineer

Grapevine, TX

Job Duties and Responsibilities:

  • Provide analytic support by coordinating data extraction from various databases;
  • KPI requirement gathering from internal/external clients;
  • Serve as a liaison between business partners/clients and database development teams to ensure that KPIs can be analyzed using properly designed data sets;
  • Support the development, optimization, and enhancement of dashboards to present internal/external client KPIs;
  • Lead activities to help understand business objectives, assumptions, and constraints related to a particular question/problem where reporting tools can serve as a solution; and
  • Work closely with stakeholders on the data side (database developers).

Minimum Education/Experience Requirements:

  • Bachelor’s degree in Information Systems, Business with a concentration in data analytics, Engineering, or Mathematics
  • 3 years of experience in EACH of the following:
    • R;
    • Python;
    • Using SQL;
    • MS-SQL;
    • PostgreSQL;
    • Teradata;
    • MySQL;
    • AWS Athena;
    • Regression;
    • Classification and Clustering Algorithms;
    • Forecasting;
    • Statistics using Annova, Chi Square Testing, and Tukey’s procedure;
    • MS-SSAS Forecasting;
    • Working with Tableau;
    • Working with Power BI (Business Intelligence);
    • SAS;
    • SSRS (SQL Server Reporting Services); and
    • Using RStudio.
  • Work from home available. Must reside within commuting distance from employer’s Grapevine, TX office.
  • Experience may be gained concurrently.

How to Apply:

To apply, all interested applicants must send current resume to careers4@ascend-marketing.com.

Apply
Lu Han Headshot

Lu Han

Lu Han

Lu Han Headshot

Lu Han is a big believer in lifelong learning. Holding a Master of Marketing degree from The University of Texas at Dallas, she has ever worked to add to her digital marketing chops. Driven by her new-found passion for marketing automation several years ago, she has since become certified in both Salesforce Marketing Cloud and Adobe Marketo Engage. She has also sharpened her technical skills by acquiring custom coding skills with HTML/CSS. With a love for all things beautiful, she has acquired a graphic design certificate from SMU as well. Coupled with her hard-working spirit and superb attention to detail, she is very well positioned to bring elevated client experiences and creative solutions, like she’s already been doing for clients such as Nokia and Verizon. Outside of work, she can usually be found playing tennis with friends, singing with her fellowship A Capella group, or exploring new recipes in her kitchen.

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Campaign Elevation Strategist

Campaign Elevation Strategist

We are:

A people-driven marketing services organization committed to technology-enabled campaign elevation. Since 2004, we’ve been trusted as the plugged-in partner for digital transformation, campaign execution, strategy, and end-to-end data orchestration for the global Fortune 500, emerging businesses, and non-profits.

Trust drives all that we do. Ascend’s ethics-first mission is to enrich the lives of the clients we serve and lead the charge in an ever-changing marketing landscape. Recognized by the Inc. 5000 as one of the fastest-growing companies, we’re looking to grow our team with great talent like you.

You are:

Curious. Hands-on. A fan of many hats (and probably already wearing them). A proven expert with a unique blend of marketing experience spanning demand and revenue generation, marketing automation, content strategy, paid media, social media, analytics, web strategy, user experience, and anything on marketing’s cutting edge. You love doing great work with great clients of all sizes and a small but mighty team matching your pace and energy.

What you will do:

  • Innovate and implement new marketing approaches, processes, and optimization techniques to better engage customers and achieve impactful results through marketing automation platforms such as Marketo, Pardot, HubSpot, and Adobe Campaign
  • Plug in directly alongside client teams to support full lifecycle marketing including scoring methodology, content/channel recommendations, audience analysis, and digital strategy
  • Be a resource and advocate for best practices in A/B testing, communication composition, and program setup
  • Hands-on support in the execution of strategies, tactics, and reporting from simple email blasts to complex customer journey experiences
  • Be encouraged and empowered to constantly learn and grow through company-sponsored training resources and a supportive team.

Preferred Qualifications:

  • 5+ years marketing experience
  • Proficiency in marketing automation platforms such as Marketo, Pardot, HubSpot, Adobe Campaign
  • Extremely organized and detail-oriented, with ability to balance strategy and tactics
  • Robust analytical skills - can digest large amounts of data, identify significant trends, pursue the most important questions, and take action
  • Excited by and interested in emerging marketing technologies and trends
  • Adept with audience segmentation and management
  • Innovative, creative thinker and problem solver
  • Strong writing skills and experience creating marketing content
  • Demonstrably capable managing SEM/SEO
  • Proficient in Google Web Suite (Analytics, Tag Manager, Data Studio, etc.)
  • Strong knowledge of social media strategy & execution
  • Knowledge of web/email development technologies (HTML5, CSS, JavaScript) a plus
  • Salesforce CRM experience a plus
  • Marketo Certified Expert/Associate a plus (or near immediate path to certification)

Ascend Marketing

Based in Texas (DFW and Austin), Ascend Marketing is a technology solutions partner with Adobe, Marketo, HubSpot, and Kitewheel serving clients such as Verizon, Nokia, and SMU, among many others. For awards, recognition, and additional information, visit our website.

Please email your resume and cover letter to careers@ascend-marketing.com.

Please note, being authorized to work in the U.S. is a precondition of employment for this position.

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Digital Marketing Specialist

Digital Marketing Specialist

Overview

The Digital Marketing Specialist role will research, strategize, implement, and collaborate on digital marketing technologies to support marketing stakeholders and clients. Other responsibilities include martech automation, CRM, web content management, and data analytics. Be ready to collaborate with multi-disciplinary teams, pay attention to detail, meet compliance standards, achieve marketing campaign goals, strive for excellence, and implement tactics to meet consumers where they are in the customer journey. 

You will work with some of the most talented and experienced marketing professionals supporting some of the largest and leading global marketing organizations. 

Major Duties and Responsibilities

  • Provide marketing automation and complex data strategy support to Marketing and Data/Insights teams
  • Utilize digital marketing tools to create and maintain audiences, data extensions and update subscriber lists and create segmentation groups
  • Develop relevant reports and dashboards
  • Support digital marketing platform reports and dashboards, customized objects, fields, record types, page layouts, workflows and validations
  • Monitor and analyze complex data sets for quality and integrity
  • Manage data migrations and data integrations
  • Optimize solutions for data utilization
  • Collaborate and train other team members

Required Skills and Experience

  • Bachelor’s degree in marketing, information technology, computer science or related field; 1-3 years of experience in marketing technology or digital marketing
  • Admin or expert level certifications plus 1-3 years of experience in marketing automation and/or CRM platform tools such as Marketo, Salesforce, HubSpot and Adobe
  • Experience in developing and optimizing Web Metrics with use of Web Analytics tools such as Google Analytics
  • Programming and coding languages such as HTML, CSS, SQL, Java, R and Python
  • Experience creating and maintaining web content across CMS platforms such as WordPress (FTP experience is a plus)
  • Experience with project and document management tools such as Google Drive and SharePoint
  • Proficient in Microsoft Word, Excel, and PowerPoint
  • Ability to convey technical information clearly and concisely to variety of audiences
  • Ability to translate marketing strategies into technical build requirements to deliver automated tactics
  • Must have superior communication skills, both written and verbal
  • Must be highly organized and self-motivated with a sense of urgency
  • Strong independent project management skills
  • Capable of handling multiple tasks with competing priorities under minimal supervision
  • Able to think critically and exercise independent judgment and discretion
  • Excellent attention to detail
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Senior Database Developer/Architect

Senior Database Developer/Architect

Grapevine, TX

Job Duties and Responsibilities

  • Provide technical design/architecture and leadership across various internal technology initiatives and external client and business partner teams, leveraging, driving innovation, and pushing the boundaries of internal development, to bring the right technologies for the client to create customer solutions;
  • Interact internally with Ascend leadership, technology teams, account leaders, project leaders and externally with client contacts and business partners to assess functional marketing needs, consider strategies and options for solving sophisticated data-related challenges, and architecting advance solutions;
  • Support necessary business cases and project plans, provide key technology insight to correctly identify best solutions, technologies, future developments and technology trends to service clients and Ascend;
  • Primarily responsible for the following:
  • Leading the development and maintenance of highly sophisticated marketing and analytics databases;
  • Conducting deep data analysis using advanced statistical tools and data modeling;
  • Designing and building extracts;
  • Transforming and loading (ETL) scripts;
  • Designing ETL processes;
  • Maintaining process and system documentation;
  • Conducting application unit testing;
  • Resolving problems to support client programs;
  • Identify data, software and hardware development needs and select the right approach for such development (internal/external), as well as lead the actual development; and
  • Identify potential technologies to minimize current cost, in conjunction with other technology teams in the company.

Minimum Education/Experience Requirements

  • Bachelor's degree in Computer Science or equivalent field of study;
  • 6 years of progressively responsible and related experience in each of the following:
  • Database design;
  • Database optimization;
  • Installations;
  • Conversions;
  • Business systems architecture;
  • Application and understanding of performing extract;
  • Transform and load (ETL) processes;
  • Database platforms and tools;
  • Analytics and modeling tools;
  • Languages and frameworks; and
  • SQL, SQL Server, MySQL, Node.js, R, Python, Java, or JavaScript.
  • Requires less than 10% travel to client locations; domestic only.
  • Experience may be gained concurrently.
Apply

Front-End Web Developer

Front-End Web Developer

Overview

We are looking for a multi-faceted, inquisitive, client-facing front-end web developer to help craft compelling digital experiences alongside our high-energy technology and marketing execution teams.

Our ideal candidate has strong proficiency in WordPress, with Elementor experience preferred, as well as experience in HTML/CSS web and email development. We’re looking for a significant player who can confidently tackle new site creation, existing site maintenance, landing page development, integration support, and site launches. Beyond this, our ideal candidate will lead technical SEO optimization, as well as aid in creative asset production using Adobe Creative Suite.

Above all, we’re looking for a great communicator and fast learner who can articulate recommendations, build relationships, and guide client discussions in pursuit of great UX and impactful digital conversions. If you have a great eye for design, technology, strategy, and big-picture thinking, we’d love for you to join our team.

Candidate Requirements

  • Deep full-cycle WordPress development experience (Elementor experience preferred) including hosting/DNS/SFTP configuration, site environment/plugin best practices, platform integration and launch experience
  • HTML/CSS website/landing page/email development experience
  • Technical SEO configuration experience, Google Analytics proficiency
  • Exceptional presentation skills; strong verbal and written communications skills
  • Adobe Creative Suite experience preferred
  • High interest in marketing technology and digital strategy; ready to learn at rapid pace
  • Must be legally authorized to work in the United States on a full-time basis
  • The position is based in Grapevine, TX (Dallas area) or Austin, TX
  • Experience level: entry-to-mid level
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