By Vandita Grover
JULY 23, 2018 | ASCEND CURATED ARTICLE
Are you delivering a unified brand message to the correct target audience across all of your marketing channels? Design a powerful omnichannel strategy with these five essential rules.
As MarTech Advisor explains, “Today’s tech-savvy customers seamlessly move from one channel to another before making any specific purchase decision. They get inspired by one channel, start their purchase on another and finish it off on a completely different channel.”
We are now more connected than ever which has provided organizations great opportunities to connect their brands with more customers. We’ve curated top trends and insights about the role of social media during COVID-19.