Technology Eye

Hack the CIO

“CIOs have always been urged to think like businesspeople. But now it’s time for businesspeople to learn some nerdy magic from CIOs.”

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Customer Journey Orchestration

7 Customer Journey KPIs You Should Care About

Mapping and understanding the customer journey can be tricky. From awareness and research to purchase and post-sale activities, your customers interact with you in a number of ways. The more customer touchpoints you have, the more involved customer journey mapping becomes.

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Hiking Journey

It’s All About the Journey

These are exciting times for journey marketing. Not just an intriguing, ambiguous idea to most marketers anymore, journey marketing today is real-world strategy being deployed by many organizations across a diverse industry landscape.

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Hiking Journey

It’s All About the Journey

These are exciting times for journey marketing. Not just an intriguing, ambiguous idea to most marketers anymore, journey marketing today is real-world strategy being deployed by many organizations across a diverse industry landscape.

READ MORE  >
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