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Ascend Marketing won the 2019 AMA DFW Marketer of the Year award in the B2C Social Media category.

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JOURNEY MARKETING

Journey Marketing 101

5.22.2019 | RICH HERBST
THE NUTS AND BOLTS OF THE POWERFUL, PERSONAL TOUCH

You’ve probably heard the term ‘journey marketing’ along with some of (okay, lots of) the buzz that surrounds it. So what’s behind the growing interest in journey marketing?

Journey Marketing 101 - Woman pointing at a whiteboard
JOURNEY MARKETING

Journey Marketing 101

4.19.2019


By Rich Herbst
THE NUTS AND BOLTS OF THE POWERFUL, PERSONAL TOUCH

You’ve probably heard the term ‘journey marketing’ along with some of (okay, lots of) the buzz that surrounds it. So what’s behind the growing interest in journey marketing?

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Hiking Journey

It’s All About the Journey

These are exciting times for journey marketing. Not just an intriguing, ambiguous idea to most marketers anymore, journey marketing today is real-world strategy being deployed by many organizations across a diverse industry landscape.

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Hiking Journey

It’s All About the Journey

These are exciting times for journey marketing. Not just an intriguing, ambiguous idea to most marketers anymore, journey marketing today is real-world strategy being deployed by many organizations across a diverse industry landscape.

READ MORE  >
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