Insights for aligning sales and marketing
Organizations now have access to an abundance of data about their customers – so much so that Marketing and Sales teams are often overwhelmed with the data and may not be utilizing it efficiently.
Martech learning tools to boost your skillset
The exponentially growing avalanche of new martech solutions can be overwhelming for marketing professionals. Fortunately, staying ahead of the tech curve does not need to be overly difficult or painful, particularly with responsive learning tools.
It’s all about the journey
This year Ascend Marketing leaders hit the road to hear how our customers are adapting to post-pandemic-AI-driven marketing. You might say we made a journey to hear about yours!
Adtech platform comparison: What you need to know
As marketers process more and more data in an effort to create customized and sometimes personalized experiences, customers increasingly demand assurance that their information is being handled ethically and securely.