Thinking

The next Martechify virtual forum will discuss maximizing your martech stack to support the integration of Marketing and Sales. Here’s what to expect.

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Sales and Marketing bring their own value to an organization, but the key is aligning to maximize performance. We’ve curated the best practices for aligning Sales and Marketing in 2021.

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DATA Leveraging Intent Data for Actionable Marketing By Ascend Marketing August 16, 2021 | DATA Data is one of the biggest buzzwords in marketing right

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At its core, journey marketing is a transformational shift in how marketers do marketing, in how marketers reach their customers and the information they provide them.

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The next Martechify virtual forum will discuss recent trends and methods for utilizing adtech for campaign optimization.. Here’s what to expect.

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We recently had an opportunity to sit down with Chelsea Mueller, CMO and e-commerce expert, to discuss how the role of CMO has evolved in retail.

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